Rai Televideo

In addition to news and information (with Ultim’ora, Prima Pagina, which scrolls through the events of the day both in Italy and around the world, including the economy, politics, citizens’ rights, sport, culture, and entertainment), Televideo Nazionale offers a bit of everything: from TV and radio programmes to the lotteries, healthcare to social security, from the stock exchange to the labour market, from weather to transportation, from environmental issues to consumer associations, from to the latest films, music and theatre to horoscopes.

From 2011, all the news of Televideo Nazionale is also broadcast on Rai 3, in addition to the existing regional offering. Indeed, Rai 3 broadcasts the 21 different editions of Televideo Regionale (an edition for each region, with two in Trentino-Alto Adige), with about thirteen thousand simultaneous pages. Televideo Regionale focuses on services and segments of a more regional scope, guaranteeing constant updates on local pharmacies, cinemas, theatres, the weather, traffic, tourism and sport (with over 500 championships in the various disciplines), while promoting relations between local government and its citizenry, also for those who still aren’t habitual users of the web.

The huge audience gained by Televideo withstands the challenge posed by the new media. 6.5 million people read Televideo Nazionale every day. The habits of Televideo users show satisfaction with use and well as quick, easy and user-friendly communication.

More than flattering results have been achieved for the web version www.televideo.rai.it .
In 2011, the Televideo website recorded 197.3 million page views and a monthly average of 706 thousand single users, with growth of 3% on the previous year and 13% for the number of page views.
The Televideo website alone represents about 50% of the overall traffic (‘page views’) of Rai’s news and information, gaining second place after the Rai.tv website and 22% of the total users.

Televideo’s primary mission, together with the provision of information, is defined by the Service Contract between Rai and the Italian government. For the hearing impaired, Televideo provides live subtitles every day for the main editions of the three Tg from 8.00 a.m. until 8.00 p.m., for a total of over 1,200 hours a year. In addition to subtitles for news features such as Speciale Tg1, Tg2 Dossier, Medicina 33, Costume e società and Tg3 Pixel, Televideo guarantees subtitling for a wide range of programmes – with over 600 hours partly re-proposed on the web – live or recorded and differentiated by genre (films, TV series, entertainment, information, football matches, documentaries, cartoons, etc.) and supplies subtitles in English for a total of over 13,000 hours of subtitling in 2011.

Along with subtitling, Televideo also plays a very delicate role in providing programming for the blind, with audiobooks and musical works, not only for informative purposes but also for computerised learning.
The highlight of original production by Televideo is the offering of a variety of multimedia works, especially fairy stories dedicated to blind and vision-impaired children, also for educational purposes.

In 2011, a programme in 12 monthly episodes broadcast on the Telesoftware website and enhanced by audio/visual contributions from Rai Teche was produced especially for the 150th anniversary of the Unification of Italy.