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Tg3 is the people’s news programme, the news programme of society, attentive to social issues and rights. It keeps an eye on politics, but not ‘parliament’ and is particularly sensitive to issues which determine the quality of everyday life. |
TG3
The commitment is to help viewers to
formulate their own opinion, providing
all the useful elements, information,
background and characterisers.
It tells the changes in society which take
place every day, either right next door or
far away from us.
A choice which is rewarded by viewers
despite the multiplication of sources of
on-line information which pre-empt
more traditional media.
The main edition of Tg3, which goes on
air at 7.00 p.m., occupies a stable third
place among the evening editions of all
the Tg journals, constantly above 14%.
The figures for the Tg broadcast at 2.20
p.m. and the lunchtime Tg at 12.00, the
only Rai national news programme
broadcast from Milan, are also
excellent.
The viewing figures for Linea Notte, an
hour of news and information presented
live from midnight, are very flattering,
and this programme is highly innovative
compared to the traditional night-time
news programmes. Confirmation comes
from the 8.5% share. A Tg which talks
about society, with its changes,
contradictions and conflicts, particularly Tg3 Lis – on air every day, using sign
language and translated simultaneously,
offers news flashes for two/three minutes
for hearing impaired viewers.
Fuori Tg, broadcast from Monday to
Friday at 12.27, lasting twenty minutes,
is a live informative programme with
guests and experts linked up from the
Rai studios or the Tg3 studio. Fuori Tg
takes a daily look at people’s problems,
ranging from health to consumer issues,
from immigration to social matters in
general. With a share constantly above
8%, the current format is proving to be
highly successful compared to the old
feature formula, which often has a share
below 5%.
Agenda del mondo with the foreign
political reportages comprising the
stories and everyday lives of people who
are not necessarily famous but are
highly representative of the situations
discussed. Twenty minutes of weekly
feature produced by the Foreign
Departments in conjunctions with
correspondents operating from Rai’s
foreign bases at very low costs.
Sabato notte is a feature which deals
with a variety of issues: live
entertainment, theatre, dance and
circus, with studio guests.
Pixel focuses on technology and
innovation, Internet and questions linked
with energy and the environment.
Persone proposes films that tell
interestingly original and thoughtprovoking
stories of ordinary people
and their everyday lives first hand
(without journalistic mediation).
Salute Informa offers snippets of
medicine, with a view to achieving
mental and bodily wellbeing.
Internet. Tg3 is present on the web with
hundreds of pages and the possibility to
see every edition of the Tg on line,
along with the weekly features, Fuori Tg and videos sent in by users. It is the first
news programme to use the social
networks and boasts about 70,000 links
with Facebook users. Tg3 has always
paid particular attention to the search
for new languages in order to offer
better information. This commitment is
rewarded by the constant increase in the
number of contacts received every day.