TGR

Buongiorno Italia, with a rich and articulate coverage of the most important news stories throughout the country and Buongiorno Regione, taking a closer look at local stories, obtained significant increases in terms of viewers and appeal.

These are two appoints which have acknowledged the new needs that have arisen with regard to the use of news, characterised by an innovative style and the capacity to integrate with new technologies.

In this context, TGR tries to rethink its role in 2011, adapting to new demands and trying to take a lead in the changes underway.

In this sense the experience of Italia Sera, the daily news programme broadcast on the Rai News channel, was positive, aiming to offer a different audience a daily summary of the most important local news.
This was the first chance for the programme to test its capacity to work in partnership with other programmes within the company, in view of the imminent launch of a channel with extensive programming dedicated to territorial issues.

Also on Rai News during summer 2011, at the peak of the financial crisis that has washed over Europe, a new appointment with news and information, Piazza Affari, dedicated to the stock exchange and the economy in general, was launched.

With its 913 members of staff, comprising journalists, cameramen and office staff, and with its 23 offices, TGR has guaranteed detailed coverage of information, with news and contributions also produced for Rai’s national news programmes.

Overall, the Testata Giornalistica Regionale created over 8,500 hours of regional television news and information in 2011, 500 of which dedicated to linguistic minorities, with about 300 hours of features broadcast nationwide, and 6,200 hours of regional radio news and information, 2,000 of which dedicated to linguistic minorities.

The results of the new website, www.tgr.rai.it, where it is possible to see all the appointments with TGR in simulcast, are excellent too.